Delanie West

Delanie West | Creative Director

BeSuperCreative is led by Delanie West. A hands-on creative with experience leading award-winning product development, design, packaging & global sourcing teams. Delanie formerly lead the creative teams for AW Faber-Castell, Creativity for Kids, known for leading premium brands in the adult, children and student art and craft segments. She served on the Faber-Castell US Executive committee and represented the company in capacity of buyer at international trade shows.

You can connect with her via linktr.ee/BeSuperCreative


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Kaishon Way | Design

Kaishon is an entrepreneur, artist, designer and photographer.

Currently in his 4th year at the New Jersey Institute of Technology, majoring in Industrial Design, he enjoys freeform creation and is just as passionate about client driven design.

Kaishon works directly with clientele at Alpha Studios to produce commissioned artwork on bicycles. Upon graduation in 2020, he hopes to pursue a career where a “balance between his creativity and skill for meeting customer objective is optimized.”