It’s a good idea to give the entire company a “sneak preview” of what’s in the pipeline. Sharing some images from one of the last product previews that product development presented for the entire company. Lots of Q&A’s, and it gave developers and designers the chance to practice the pitch before any trade shows or engagement video filming.
This is a fantastic way to include employees who may never be this close to the development process.
Team engagement is where it’s at - get the entire company involved in your PD process!